What To Know
- This Thailand AI News report highlights that True Business believes an integrated AI hub is essential at a time when relying on a single AI model no longer meets the complexity of real-world enterprise needs.
- For the latest on new AI platforms or apps in Thailand, keep on logging to Thailand AI News.
Thailand AI News: True AI Hub Sets a Bold New Benchmark for Enterprise AI in Thailand
True Business has officially launched True AI Hub, a powerful all-in-one artificial intelligence platform designed to help companies accelerate digital transformation and overcome the most common obstacles to AI adoption. The platform integrates more than 50 leading AI models sourced from over 10 global providers, giving Thai businesses a new level of flexibility and control as they navigate the demands of modern data-driven operations. Targeted at companies of every size, monthly subscriptions begin at 399 baht per user, making enterprise-grade AI far more accessible than before.

True AI Hub positions itself as Thailand’s newest catalyst for large scale enterprise AI adoption
Image Credit: True
Executives at True Corporation say the launch reflects insights gathered from years of working closely with Thai organizations. Many businesses still struggle with selecting the right model, managing security concerns, and orchestrating multiple AI systems across departments. This Thailand AI News report highlights that True Business believes an integrated AI hub is essential at a time when relying on a single AI model no longer meets the complexity of real-world enterprise needs.
A Platform Designed to Solve the Real Pain Points in AI Adoption
According to Dr. Teeradej Damrongplasit, Chief Executive Officer of the Enterprise Business Group at True Corporation, businesses increasingly need AI tools capable of handling diverse workloads—from numerical data and documents to images and creative tasks. Each model has strengths and limitations. True AI Hub solves this by offering a unified platform where models can be matched intelligently to each job, ensuring higher accuracy, lower costs, and faster results.
The company partnered with EGG Digital to support enterprise-level access control, reduce risks of internal data leaks, and provide AI capabilities tailored to the Thai market. This includes language-specific contextual understanding and industry-focused AI agents that help organizations deploy AI smoothly across departments.
Key Features Designed for Every Business Size
True Business structured the True AI Hub to ensure that its features meet both the operational and security demands of today’s enterprises
-Fast and Intelligent AI Matching
The system automatically selects the most suitable model for each task, delivering responses in as little as 25 seconds. This helps organizations reduce processing costs while improving efficiency.
-User Friendly Interface
A simplified interface guides staff through choosing the right model. Multiple AI platforms are accessible in one place, eliminating the need for switching between systems.
-Centralized Control and Monitoring
Businesses can manage permissions, monitor usage, and adjust security settings through a centralized dashboard, ensuring that operations remain cost-effective and secure.
-Enterprise Grade Security
The platform includes AI guardrails that detect risks, prevent data leaks, and ensure internal information stays protected. Administrators can also assign access rights based on departmental needs.
-Always Updated with the Latest Technologies
True AI Hub continuously refreshes its AI model catalogue, ensuring that users benefit from the newest tools, capabilities, and performance upgrades.
-24/7 After Sales Support
Dedicated support teams are available around the clock to resolve technical issues and guide users through new features.
Driving Business Transformation Across Industries
True Business says the entry-level package is ideal for organizations focused on AI-driven image creation and website search. Meanwhile, additional packages will support more complex operations such as video production, research workflows, deep data analytics, and enterprise-scale processing.
Dr. Teeradej emphasizes that True AI Hub will become a key driver of Thailand’s next wave of digital transformation, enabling businesses to adopt AI confidently and effectively. With growing competition and increasing data demands, an integrated solution like this positions organizations to thrive in an AI-first future. The expanded capabilities, security focus, and scalable structure ensure that Thai enterprises can unlock modern AI without fear of technical barriers or data exposure risks.
For the latest on new AI platforms or apps in Thailand, keep on logging to Thailand AI News.